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Who we are

A Better Planet is a brand new venture for established creative services agency, Creation ADM. It is born out of work we undertook to support a campaign fighting to protect an urban country park in north Liverpool. In helping them to define, develop and grow their campaign, we have learned an incredible amount about many of the serious issues facing our planet today. It ignited a passion and we realised that we wanted to do something about it.

We understand the urgency of the situation. It is no longer just about protecting our planet; it is quite literally about saving ourselves! This is exactly why we want to support everyone working on the frontline in efforts to bring about the necessary, positive changes in our society. People like you.

The clock is ticking. We can help you to be heard. Let’s get to work.

What we do

Put simply, we help you to be heard. We support people working on the frontline in efforts to bring about the necessary, positive changes in our society and our planet. People like you. Here are some of the services we offer:

Branding: From helping you to launch something completely new, to minor tweaks or even a full reboot of your existing profile. Powerful and memorable; bringing your project to life

Digital: Whether it’s a new website, or a set of eye-catching graphics to draw attention to your updates on social media, we can help you to be noticed and offer guidance and support on how to be most effective online

Print: If it HAS to be a paper flyer, our suppliers can print on recycled paper, using eco-friendly ink. AND they’ll recycle any surplus stock… for free!

Content: You are the expert in what you do, but we can help you to focus your message, to make your communications more effective and appeal to your target audience. We can also help you to create powerful press releases, securing media coverage of your work

Video & Animation: Do you need an animated film to demonstrate an exciting, new energy-saving invention, or even a short video of a protest you held? We can do this for you

Our commitment

In order to do this work and to have as big an impact as possible, we’ve developed a different way of doing business so we can deliver the very best branding, communications and creative services to your organisation. By taking on projects large and small, we want to build a diverse list of customers; each making a valuable contribution to the areas of work outlined on our homepage... or something completely different!

This is how we do it

  • We do not ‘mark up’ costs on sourcing media and materials needed for your project. Any discounts we may receive will be passed on to YOU
  • We do not dictate your budget. You do. We then work to do as much as we can, in the most effective way possible. Transparently and honestly
  • First and foremost, we are doing this to promote and create genuine, positive outcomes for individuals, communities and society. Of the money we do make, we ringfence 5% of our profits every year, which we pass on to grassroots projects, via our A Better Planet fund

Doing our bit

In terms of what WE are doing as a company, we are committed to playing our part in transitioning to a sustainable way of doing business.  We have undertaken a review of our supply-chain and are targeting a reduction in plastic usage of 75% in the first half of 2020 with the goal of being plastic-free by the end of the year.  Internally, we print only when we have to. We have switched to an online platform to share our designs, which has drastically reduced the amount of wastepaper we generate. When we do print, we use unbleached, recycled paper and turn used paper into notepads.  Every piece of packaging we receive is recycled. You can read more about what we are doing as individuals below.

Meet the team

We are a creative, positive bunch, with a passion for environmental justice… and we want to help YOU. Our team is small enough to be personal, but big enough to handle whatever you can throw at us!
As individuals, we are all consumers and we know that consuming is a big part of the problem. HOWEVER, we’ve made some small but important changes to try and lead more sustainable lives. Take a look to see what we’re doing by hovering over the pictures below. Better still, why not get in touch?

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Guy – Digital Director<br/><br/>
Keen diver and collects plastic waste from seabed. Passionate about marine conservation<br/><br/>
Moved to the city centre, sold the car and uses trams, trains and cycling to get around<br/><br/>
Flexitarian, now eats veggie or vegan most of the week
Guy – Digital Director

Keen diver and collects plastic waste from seabed. Passionate about marine conservation

Moved to the city centre, sold the car and uses trams, trains and cycling to get around

Flexitarian, now eats veggie or vegan most of the week
Stu – Account Director<br/><br/>
Travels by foot or cycles most of the week - consequently exhausted most of the time<br/><br/>
Eats a 90% veggie or vegan diet and has switched to oat milk, which is surprisingly good<br/><br/>
Hates waste, rarely throws anything away, house is a tip
Stu – Account Director

Travels by foot or cycles most of the week - consequently exhausted most of the time

Eats a 90% veggie or vegan diet and has switched to oat milk, which is surprisingly good

Hates waste, rarely throws anything away, house is a tip
Zeger- Intern<br/><br/>
Doesn’t let the tap run when brushing teeth – one of THE easiest things to do<br/><br/>
Takes the tram to and from work…<br/><br/>
Uses bike to get out and about… could he BE any more Dutch?!
Zeger- Intern

Doesn’t let the tap run when brushing teeth – one of THE easiest things to do

Takes the tram to and from work…

Uses bike to get out and about… could he BE any more Dutch?!
Jenni – Account Manager<br/><br/>
Hates plastic food packaging and all forms of waste<br/><br/>
Shops local and uses a local milkman and farm shop for fresh fruit, veg and eggs<br/><br/>
Constantly turning lights and taps off. Husband very good at leaving them on!
Jenni – Account Manager

Hates plastic food packaging and all forms of waste

Shops local and uses a local milkman and farm shop for fresh fruit, veg and eggs

Constantly turning lights and taps off. Husband very good at leaving them on!
Gary – Creative Director<br/><br/>
Car-shares on daily commute and, just like Dylan, has plans to ‘go electric’<br/><br/>
Buys second-hand (or foot??) shoes and is a big fan of Freecycle<br/><br/>
Recycling and sorting obsessive
Gary – Creative Director

Car-shares on daily commute and, just like Dylan, has plans to ‘go electric’

Buys second-hand (or foot??) shoes and is a big fan of Freecycle

Recycling and sorting obsessive
Amy – Art Director<br/><br/>
Switched to shampoo bars – just as good and zero plastic!<br/><br/>
Uses train for the daily commute – even the delays and cancellations are worth it<br/><br/>
Makes notepads from wastepaper generated in work… office hero!
Amy – Art Director

Switched to shampoo bars – just as good and zero plastic!

Uses train for the daily commute – even the delays and cancellations are worth it

Makes notepads from wastepaper generated in work… office hero!
Kirsty – Art Director<br/><br/>
Shuns ‘fast fashion’, buys clothes that last and gives old clothes to charity<br/><br/>
Uses a 100% renewable energy provider, to offset carbon footprint of trips to Milan, Paris, NY, Rome…<br/><br/>
Take canvas/cotton bags when shopping and always says ‘NO!’ to plastic
Kirsty – Art Director

Shuns ‘fast fashion’, buys clothes that last and gives old clothes to charity

Uses a 100% renewable energy provider, to offset carbon footprint of trips to Milan, Paris, NY, Rome…

Take canvas/cotton bags when shopping and always says ‘NO!’ to plastic
Sam – Designer<br/><br/>
Car-shares for the daily commute, tries to walk everywhere else<br/><br/>
Grows own veggies at home and loves to sort out the recycling <br/><br/>
Reuses as many plastic bags and bottles as possible
Sam – Designer

Car-shares for the daily commute, tries to walk everywhere else

Grows own veggies at home and loves to sort out the recycling

Reuses as many plastic bags and bottles as possible
Andrew - Creative Director<br/><br/>
Environmental & transport campaigner and champion of safe, active travel<br/><br/>
Passionate volunteer with local park groups, social enterprises, food waste schemes and promoting gender equality <br/><br/>
Supporter of the local arts scene
Andrew - Creative Director

Environmental & transport campaigner and champion of safe, active travel

Passionate volunteer with local park groups, social enterprises, food waste schemes and promoting gender equality

Supporter of the local arts scene
Abi – Creative Designer<br/><br/>
Exclusively veggie or vegan throughout the week.  <br/><br/>
Exclusively wine at weekends<br/><br/>
Uses public transport for the daily commute, switched to low-emission car<br/><br/>
Supports organic farmers and shops local
Abi – Creative Designer

Exclusively veggie or vegan throughout the week.

Exclusively wine at weekends

Uses public transport for the daily commute, switched to low-emission car

Supports organic farmers and shops local
James - Account Executive<br/><br/>
Uses public transport for the daily commute – sometimes painful, but always better than car<br/><br/>
Buys groceries from a vegan cooperative rather than the supermarket<br/><br/>
Avoids buying packaged foods, brings home-cooked meals to work, gives colleagues food-envy
James - Account Executive

Uses public transport for the daily commute – sometimes painful, but always better than car

Buys groceries from a vegan cooperative rather than the supermarket

Avoids buying packaged foods, brings home-cooked meals to work, gives colleagues food-envy
Keith - Art Director<br/><br/>
Uses public transport every day<br/><br/>
Buys clothes to last a lifetime<br/><br/>
Keen hill walker with a passion for protecting our countryside
Keith - Art Director

Uses public transport every day

Buys clothes to last a lifetime

Keen hill walker with a passion for protecting our countryside
Charlie – Designer & Illustrator<br/><br/>
Proud non-driver as there are just way too many cars on the roads already<br/><br/>
Nature lover, fell runner, walker and guardian of garden birds<br/><br/>
Recycler of recyclable things
Charlie – Designer & Illustrator

Proud non-driver as there are just way too many cars on the roads already

Nature lover, fell runner, walker and guardian of garden birds

Recycler of recyclable things